About IN‑O‑V8
Business change that gets done.
IN‑O‑V8 works inside businesses to improve operations, create new revenue, and build the ability to grow. We connect strategy with execution so your team has clear priorities and the support to deliver them.
Specialist support, where you need it.
Our global network brings together operators, product specialists, AI developers, and delivery partners. We can build your Automation Center of Excellence, establish AI partnerships, and arrange outsourced work in Asia while your team stays focused on customers.
Business and product expertise
Experienced operators help improve your offering, sales approach, and operations.
AI and automation
Technical specialists build working tools and help your people use them well.
Delivery partners
Additional teams take on execution when you need skills or capacity beyond your own team.
Team manifesto
Building systems that empower.
We design with intention, lead with empathy, and execute with clarity.
- Accessibility is foundational
- Plans, products, and processes should welcome diverse needs and voices.
- Structure enables creativity
- Clear roles and simple processes give people room to do their best work.
- Stories build bridges
- Clear communication helps teams understand the change and take part.
- Resilience grows through trust
- We pair clear expectations with the support and independence people need.
Meet your partner

Janelle Aslam, transformation operator.
Janelle is the person you will work with directly. She is warm, easy to talk to, and focused on making change practical for the people doing the work. Clients describe her as a trusted partner who listens first, then gets things moving.
She has spent more than 25 years leading growth, product innovation, and digital transformation in Fortune 500 companies, private equity backed businesses, and fast growing organizations. She has partnered with boards, founders, CEOs, and executive teams, led global teams across engineering, research, and commercial operations, and guided businesses through rapid growth, IPO, and modernization.
Janelle has also been a university professor teaching innovation, product strategy, and brand management, so she knows how to help teams learn new skills and keep them.
- $5MM
- Incremental revenue in Janelle's most recent role
- 20%
- Year over year growth in that role
These results came from new services, expansion into new markets, and clearer commercial positioning. Her experience also includes building an Automation Center of Excellence and training leaders and teams.
Engagements can include a Fractional Chief Transformation Officer or Fractional COO / Strategy & Execution Partner role.
Education: MBA, Cornell University; Digital Transformation & Change Management, Dartmouth College; B.S. in Marketing, Miami University.
What IN‑O‑V8 means.
- IN
Intrapreneurship
Help the people inside your company turn ideas into action.
- O
Outside thinking
Bring a fresh perspective to your business and its opportunities.
- V8
8 levers, one transformation
Connect product, people, revenue, and operations in one plan.